They're a Game Publisher based in Madrid, Spain, whose main mission is to publish boardgames created in Spain for the international market. Although this is their first publishing adventure in the boardgames´ field, the Gen X team has been playing, translating, distributing and selling games on the professional level since dinosaurs ruled the earth. Their goal is to give the market a hybrid between the playability and design of "Eurogames" and the passion and depth of their "American" heritage. They honour the memory of legendary companies such as SPI, AVALON HILL or VICTORY GAMES without neglecting their devotion to Cthulhu and Yog-Sothoth.